The lofoten Fall Launch Party

This fall Norrøna is launching the brand new lofoten collection and we would like to welcome you to a first look at the new products in our Pro store in Chamonix.

lofoten is our iconic, best-selling collection for freeride - developed to perform in the most demanding conditions.

The 5th generation lofoten represents a new era in terms of weight, functionality and sustainable gear for the big mountain freerider. Due to technical innovation and extreme user-driven product development, we proudly present the lightest yet most durable line ever; adding both a super light down jacket and an all new light weight Gore-Tex Pro set-up.

On Friday the 25th of August you will have an exceptional opportunity to see and try on the new collection before its actual launch in September. Get first dibs and pre-order your new lofoten products for the winter.

We will keep the store open for the event from 19h until 21h so that you can come by to take a look at the magnificent new styles, meet Norrøna ambassadors Minna Riihimaki, Eva Eskilsson and Wolfgang Huber and share a beer with friends.